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pw-logo-kit-mark

Phunware
Brand Kit

We have put together clear brand guidelines and best practices for usage of our logo. For uses outside of the guidelines provided please contact us.

Phunware Colors

Here is the primary color set you can use when referencing our products and brand.

Phunware Blue

HEX       #0080FF
RGB       0 / 128 / 255
CMYK    077 / 050 / 000 / 000

HEX       #0080FF
RGB       0 / 128 / 255

HEX       #0080FF
RGB       0 / 128 / 255

HEX       #4C4C4C
RGB       76 / 76 / 76

HEX       #000000
RGB       0 / 0 / 0

Phunware Typeface

Open Sans is our main corporate typeface. It provides many weights to allow for design flexibility and is widely available on Google’s typography library, for use in web and print.

H1 TITLE – OPEN SANS BOLD 48PX, LINE HEIGHT 62SP

Everything you need to succeed on mobile

H2 SUBTITLE – OPEN SANS SEMI-BOLD 36PX, LINE HEIGHT 47SP

Phunware software and solutions

H3 HEADER, RIBBON, LABEL TEXT – OPEN SANS NORMAL OR SEMI-BOLD 24PX

Phunware transforms the digital human experience for brands

BODY TEXT – OPEN SANS NORMAL 18PX

Provide memorable engagement with your customers, during their visit

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(,.:;?!$&@*) 0123456789

Phunware’s Logo

These are the main three ways our logo should be presented when representing the company:

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Full Logo: Mark + Type

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Logo Mark

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Stacked Logo

Logo Usage – Backgrounds

We have two versions of our logo: Black/Blue and White. The shade of the background determines which logo should be used.

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Light Color Background

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Dark Color Background

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Light Image Background

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Dark Image Background

Logo Usage – Exclusions Zone

The logotype should be reproduced with a clear area around it which is free from other graphic or typographic elements.

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Phunware’s Logo – Misuses

Only use the provided logo assets and proportions. Do not mix, match or alter logo assets.

Do not change color or opacity of our logo midway through the form.

pw-logo-kit-misuse-1

Do not change the spacing between the mark and the name.

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Do not outline the logo.

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Do not change the alignment of the mark and/or add subtitles to the logo.

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Do not underline the logo.

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Do not use any other color but blue for the logo.

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Do not distort/skew the logo.

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Do not use the mark without its circle.

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For more information or to provide feedback,
please contact marketing@phunware.com

Download our logo kit today for all versions of our logo,
for each use case and in multiple file formats.






































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